How do you measure the return on my ad budget?

We measure every campaign with GA4 and conversion tracking, and report regularly with KPIs like ROAS and CPA. We shift budget to the best-performing channels.

Should SEO or ads come first?

They complement each other; ads provide fast traffic while SEO delivers long-term organic growth. In the discovery call we recommend a balance based on your goals.

Do you also produce the social media content?

Yes; we handle the content plan, visual and copy production, and publishing. We build a data-driven content calendar that fits your brand tone.

Which ad platforms do you work with?

We manage campaigns on the platforms where your audience is, primarily Google Ads, Meta (Instagram/Facebook), LinkedIn and YouTube.

Digital Marketing Services | SEO, SEM, Social Media Management

What We Offer in Digital Marketing

Google Ads Management

We reach your target audience at the right moment with Search, Display, Shopping, YouTube, and Performance Max campaigns — with negative keyword filtering and ROAS-focused bid management that makes every dollar drive conversions.

Meta Ads (Facebook & Instagram)

Going beyond demographics with behavioral, interest, and lookalike segmentation, we build full-funnel campaigns on Facebook and Instagram — from awareness to sales.

TikTok Ads & Creative Strategy

We reach Gen Z on TikTok with Spark Ads, TopView, and in-feed video ads, developing platform-native creative content strategies.

Measurement & Tracking

We track your conversions accurately and reliably through server-side integrations with GA4, Meta Pixel, TikTok Pixel, and the Conversions API.

Ad Creative Production

From static visuals and video ads to UGC content and storyboards, we produce platform-native creatives and A/B test variations.

Conversion Optimization (CRO)

We improve your checkout conversion rate through landing page analysis, heatmaps, and A/B testing — maximizing the return on your ad spend.

Digital Marketing

We turn ad spend into |

We run data-driven campaigns across Google, Meta, and TikTok and build end-to-end infrastructure — from creative production to measurement.

Multi-channel advertising in one strategy

We manage Google Ads, Meta Ads, and TikTok Ads under one strategic plan — extracting maximum value from each platform's unique targeting and creative formats.

Precise audience segmentation

We reach the right user at the right moment through lookalike, custom audience, and behavioral segments.

Platform-native creative production

We produce static, video, UGC, and Spark Ads creatives with A/B test variations tailored to each platform's format.

ROAS-focused budget optimization

We allocate spend in real time based on conversion data, shifting budget from underperforming channels to high-ROAS campaigns. Every dollar is measurable and accountable.

ROAS 4.7x

Server-side tracking & CAPI

With GA4, Meta Pixel, TikTok Pixel, and Conversions API integrations, we capture conversions reliably despite iOS 14.5+ and cookie restrictions.

Server

Meta CAPI200

GA4 MP200

TikTok Events200

Transparent weekly reporting

Track CTR, CPC, ROAS, and funnel metrics on a single dashboard — with clear reports that guide your decisions.

CTR

6.4%

CPC

₺1.20

ROAS

4.7x

Marketing Tools We Use

The tools we rely on in digital marketing projects for performance measurement, campaign management, and automation. Data-driven decisions across Google, Meta, and TikTok ad ecosystems.

Google Ads

Google Ads is Google's official advertising platform for Search, Display, Shopping, YouTube, and Performance Max campaigns. With smart bidding, conversion modeling, and audience signals, we maximize return on ad spend.

Digital Marketing & Performance Advertising

SUNS Technology provides digital marketing and performance advertising services tailored for businesses. We run data-driven campaigns on Google Ads, Meta Ads (Facebook & Instagram), and TikTok Ads to grow your online visibility and boost conversion rates.

Our Advertising Platform Services

Platform	Scope
Google Ads	Search, Display, Shopping, YouTube, and Performance Max campaigns
Meta Ads (Facebook & Instagram)	Brand awareness, traffic, conversion, and catalog sales campaigns
TikTok Ads	Spark Ads, TopView, and in-feed videos to reach Gen Z and Gen Alpha
LinkedIn Ads	B2B targeting, lead generation, and corporate brand campaigns
Remarketing	Abandoned cart, engagement, and funnel conversion campaigns

Customer Journey-Based Campaign Planning

The only way to turn ad spend into real sales is showing the right message to the right user at the right stage. We layer campaigns across the four stages of the purchase journey and match each stage with the most suitable ad format.

Stage	Goal	Formats We Use
Discovery & Awareness	Reach cold audiences who don't know your brand and drive scale	Video view, reach, PMax, TikTok TopView, Spark Ads
Demand Generation & Consideration	Build trust and purchase intent with warm, interested audiences	Traffic, engagement, lead forms, carousel and collection ads
Conversion & Sales	Drive purchase-ready hot audiences to direct action	Search campaigns, dynamic product ads (DPA), catalog sales
Loyalty & Remarketing	Drive repeat purchases and lifetime value from existing customers	Retargeting, lookalike, CRM/email list integration

Our Digital Marketing Process

Brand and competitive analysis, audience segmentation
Campaign strategy and media planning
Ad creative design and production
Pixel and Conversion API (CAPI) setup, event tracking
A/B testing, budget optimization, and bid management
Weekly reporting and performance improvement

Why Entrust Ad Management to a Professional Team?

Without proper setup, ad budget burns fast — you get clicks, not customers. Working with SUNS Technology gives you three concrete advantages.

We protect your budget: Negative keyword management, real-time bid optimization, and configurations that filter out wrong targeting — so every dollar drives conversions.
We unlock the platform's full power: Competitive analysis, audience segmentation, and the latest ad formats (Performance Max, Advantage+, Spark Ads) run your campaigns at their true potential.
You stay focused on your business: Daily monitoring, A/B testing, budget shifts, and reporting are on us — you only see measurable results.

Why Choose SUNS Technology for Digital Marketing?

With our experience in the Google Ads, Meta Business Partner, and TikTok Marketing Partner ecosystems, we build ROAS-focused campaigns. We make every dollar of your advertising spend traceable through transparent dashboards.

Data-driven targeting and audience discovery
GA4, Meta Pixel, and TikTok Pixel integrations
Server-side tracking and Conversions API setup
Creative production: static, video, and UGC ad content
Landing page optimization and CRO consulting

SUNS Technology — Performance Metrics and Delivery Standards

Metric	Our Standard
Average Lighthouse score	95+/100
Core Web Vitals pass rate	95%+ (LCP, INP, CLS)
MVP delivery	2–12 weeks
Typical project delivery	6–12 weeks
Test coverage	80%+ unit & integration
Countries we serve	8 (TR, CZ, UA, PL, BG, ES, GB, HU)
Critical support response	≤ 4 hours (business hours)

Figures reflect SUNS Technology's internal delivery standards as of 2026; each project is tailored within its own SLA.

Contact SUNS Technology to use your digital marketing budget efficiently and scale your sales.